Top 5 Beauty Retail Apps on Android in Netherlands Q3 2024

During the third quarter of 2024, the beauty retail sector on Android in the Netherlands showcased varied performance trends among its top applications. Here, we delve into the weekly downloads and active user metrics for the leading apps, as provided by Sensor Tower.

The Mein dm app saw a notable rise in weekly downloads, peaking at about 2.7K in early September. Active users increased steadily, starting from 11.4K in early July and reaching a high of approximately 14K by early September.

RITUALS - Cosmetics experienced a significant surge in weekly downloads towards the end of August, reaching around 3.9K. The app maintained a consistent level of active users, with a peak of roughly 9.6K in early September.

For Etos, weekly downloads were relatively stable, fluctuating around the 1K mark. The active user base exhibited a slight downward trend, beginning at 5.8K and closing the quarter at approximately 5.4K.

Douglas – Parfüm & Kosmetik had a more variable download pattern, with a notable increase in the last week of September, reaching about 1.2K. Active users showed a slight decline over the quarter, from 8.7K to around 7.5K.

Lastly, ICI PARIS XL – Beauty displayed a consistent download trend, hovering below 1K, and active users decreased from 5.6K to approximately 5.1K by the end of September.

These insights, sourced from Sensor Tower, offer a snapshot of the current landscape for beauty retail apps in the Netherlands. For a more in-depth analysis and additional data, you can visit Sensor Tower's website.